• Public Relations
• Social Media

The Genius of Invisible Children’s Kony 2012 Campaign

Unless you were living under a rock last week you have seen the video or at least heard about the…

• Communications
• Social Media

Top 3 Questions asked at Social Media Speaking Gigs

I've been doing a lot of speaking about social media for the last several years but have done a number…

• Communications
• Public Relations

Paid Advertising Equivalents, Public Relations, Marketing and Measuring Success

My friend Gini Dietrich wrote an excellent post about the changing industry of public relations.  It's fascinating to me that there…

• Social Media

Step Two in Developing Social Media Strategy: Setting Goals

Step One in Developing a Social Media Strategy: Don't Forget to Read

• Social Media

Creating a Social Media Strategy: Step One — Don’t Forget to Read