You’ve all gotten this message: “I’d like to add you to my professional network.”
Here are 6 reasons why you should never, ever send this default message.
- It demonstrates to the contact that you don’t really know much about social networking.
- It is a lazy approach — you should put some thought into it instead of using the default message.
- It doesn’t give the contact any context at all! You owe people in your network a reminder of how it is you are connected and why you should share your professional world. Tell them WHY you want to add them. You owe them that much.
- It makes me think that you’re just trying to build your numbers and don’t represent any value to my network whatsoever.
- It doesn’t give me any detail about you — I’d love to know that I’ll be connecting to you to help you find a job or endorse your work or introduce you to a connection of mine.
- You’re part of a professional network; act like it. Is a default message a professional invitation?
P.S. The image above is from an actual invitation I received from someone I’ve never met or heard of. I did not accept the invitation.