When I learned the other day about a client facing the sudden loss of a long-term team member, immediately my own experience with this came to mind. My young colleague Amber Morris passed away, shockingly, in 2011.
We spend so much time with the people in our offices and our work lives, that they become like family. When we lose them, it’s jarring, particularly when there’s no foreshadowing of illness or old age.
When a company suffers a loss like this, it’s important to stop and let the public know. We all feel loss, and sharing it with the public is not only OK, it’s a good idea. It helps the team process the loss and the community to understand why someone they’ve grown accustomed to seeing is suddenly no longer there. We have empathy for loss and sharing it on the professional side of our lives allows our businesses to be human — we’re all looking for authentic, human relationships in our business lives. I’m a stalwart champion of allowing loss to be part of the professional conversation.
If you’d like to leave a note of condolence for The C’ville Market team, there’s a post about the loss of Marie Phillips on the store’s Facebook page: https://www.facebook.com/cvillemarket
A client told us a horror story from her previous job. The team was preparing…
There's an opportunity to earn respect and brand recognition through offering NOT to contact customers…
As we begin the eleventh year of business for Jaggers Communications, I can't help but…
There are a few key stages in which a marketing audit can best benefit your…
The worst messages in a crisis are those that are vague, provide incomplete information, and…
On January 6, 2021, the U.S. House of Representatives voted to adopt gender-neutral language in…