My friend Jen swears by Moxie and her personal stylist Richard the Hair God. I sort-of feel like any salon that calls itself a hair and body lounge might be a tad pretentious. A review of the salon’s website led to a buried mention of its Facebook presence (which is a profile, not a page, one of my pet peeves). Even though the approach is all wrong, the salon seems to have a lot of “friends” and lists in a status update the specials for the month.
The next salon I found with a social presence is Salon Cielo and Spa. To my great relief, they have a Facebook page (not a profile) and even a Twitter account. Unfortunately the two cross post and are 100 percent redundant (a lazy approach to social web integration). The salon is part of a chain with multiple locations in four states so there’s really no reason to not have a more robust approach to web marketing.
Bristles is another popular local salon — many of my friends seem to like it, judging by their Facebook page. I can’t visit their website, however, since my virus protection software has flagged it as a risk (hey Bristles — something’s up with your site — you might want to check that out.) They have also been voted Favorite Hair Salon in Charlottesville for 13 years — that’s a good sign. I can’t tell what prices are, however, and no specials are evident on the Facebook page, so I’m less inclined to follow up with them.
What about you? How do you find a hair salon/stylist or another service in your community? Do you take your search to the social web?
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