Kickstarting a Local Radio Show

By Social Media

Wendy Edwards is no stranger to radio, with a long career in broadcasting alongside others, co-hosting, co-producing, and performing as on-air talent. Wendy’s going solo, with a radio show that she’s dreamed of hosting for many years. Wendy is the host of Conversations with Wendy, an emotionally intelligent, engaging entertainer and connector of people, Wendy brings to the air a talk show that encourages people to live their best lives. The weekly, hour-long show features real people sharing their stories of overcoming adversity, celebrating unique cultures, living well in our community, and applauding individuality. With your support, Conversations with Wendy will continue helping people be heard, making community connections, and highlighting the stories that matter.

Find out more about Wendy’s Kickstarter to keep the show on the air, and please make a donation today!



Help Kickstart Beyond the Flavor

By Communications

Photo credit: Beyond the Flavor

Excellent photographers Sarah Cramer Shields and Andrea Hubbell started a foodie/photo venture more than a year ago. They’re so talented and share my passion for great, local food.  Recently, they launched a Kickstarter campaign to take their venture, Beyond the Flavor to the next level.

Beyond the Flavor began as a passion project to inspire readers with the stories of Charlottesville’s farmers, chefs, winemakers, and artisans, told through beautiful photographs and an evocative narrative, most often centered around their preparation and sharing of a meaningful meal. By documenting those who make up this town that’s so dedicated to the locavore movement, we aim to be the visual voice for everyone who believes that ideal nourishment comes from the earth, people, and passion within our own communities.

Though the support from the Charlottesville community has been incredible, we are asking for donations to help develop a new website that goes far beyond its current blog format, giving readers instant access to our most recent features, and a chance to revisit and learn from past contributors through our Checking In and Kitchen Skills departments.

A searchable recipe index will help readers track down a specific dish and our Flavor of the Month, Make This, and Drink This departments will give those without a plan plenty of edible and imbibable inspiration. Interactive additions will allow readers to submit and rate recipes too. An online dining guide will prove handy to anyone looking to dine out at one of our area’s 200+ unique restaurants.

This is the first Kickstarter project I’ve  personally backed. I’m in full support of these women, this project, and the concept of crowdsourcing to help ventures reach their goals. Backing the project was SO EASY and took no time at all. I logged in through Facebook and donated through Amazon payments. Easy-peasy.

You can contribute, too, and become a backer of the Beyond the Flavor movement.  The campaign ends Friday, Feb. 15, 2013 and they have just $3,000 to go. Won’t you help?

Here’s the link: http://www.kickstarter.com/projects/1120445816/beyond-the-flavor


Kickstarter and the Trend of Crowdsourcing Funding for Creative Projects

By Communications, Social Media

Kickstarter was big news last year — I mean, $272 MILLION raised for projects is incredibly significant. That trend should continue in 2013, and we’re seeing a lot of segmentation with other crowdsourced funding platforms popping up to serve specific niches.

I talked with Coy Barefoot on Newsradio WINA about the trend and three local projects that are using crowdsourced funding to get projects off the ground. One I want to send you to today — my young friend Victoria Tamberrino has launched a site to sell her artwork and photography — with the goal of raising $1,300 so she can participate in her church’s mission trip to Haiti. What a great, enterprising idea — and great, talented artwork, as well. Here’s her site:


And here’s where you can listen to the radio broadcast: http://www.wina.com/play_window.php?audioType=Episode&audioId=6193494