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Three Myths About Quality Customer Engagement

As PR, branding, and engagement professionals, we see it as our jobs to "maximize engagement" and help our clients start…

14 years ago

Still Working. Still Committed.

Does that sound familiar? Do you feel like you've heard that somewhere? That's because BP Global does not want you…

14 years ago

Paradigm Shift

Shortly after I started working for Marijean, she sat me down and told me all about the types of companies…

14 years ago

Walking the Line Between True and False in Your Content

There was an interesting article today in the Washington Post about David Sedaris, who's been getting kudos for awhile now as…

14 years ago

How McDonald’s Turned Bad PR Into Good Strategy

You all may have read in the New York Times this week about how McDonald's has been experiencing a strong…

14 years ago