Corporate Strategy

Without Structure, Strategy Goes Nowhere

Lucky me! Two organizations I work with are beginning strategic planning at the start of this new year. It gets…

7 years ago

Resisting the Distraction of Baby Goats

One of my favorite movie lines comes from Charlie and the Chocolate Factory, when the creepy, high-achieving mom says, "Eyes…

10 years ago

How Social Media Has Actually Made Marketing Easier, Not Harder

There are a LOT of articles and blog posts out there warning the business world that social marketing is the…

13 years ago

Four Ways to Use Social Platforms to Drive E-commerce Sales

With all the blogging, sharing, news articles and conferences that tout and exploit the uses of social media, you'd think…

13 years ago

Three Ways The New MySpace Could Challenge Facebook

Here is a demo of the new MySpace, which was tweeted about by Justin Timberlake a few days ago. It's…

13 years ago

Three Ways Social Media Really CAN Help.

I just finished a really terrific interview with Ted Hissey, SVP and Director of Innovation, Consumer Planning and Global Marketing Services for Brown-Forman…

13 years ago

What Social Data Really Tells Us

This is a VERY interesting infographic from the geniuses at Pivot, presented by that other genius Brian Solis.  It highlights…

13 years ago

Want More Sales? Trust in Me!

So I've been thinking a lot lately about sales and how social platforms and processes have affected them. Sales, in…

13 years ago

Find Your Brand’s Cheerleaders

I've been having some really interesting meetings today and my head is spinning with contradicting thoughts. Most of them have…

13 years ago

Dad’s CRM was named Shirley

Growing up, I remember going into the office with my dad just about every Saturday morning. My grandfather started a…

14 years ago