Category

Social Media

Hanging with the Rotarians

By Communications, Social Media

I once infamously told Ken Mueller never to let me say I’d wake up early to get work done, if I could be doing it the night before. So here I am at dawn, (OK, a look outside the window confirms that it is actually BEFORE dawn) writing this post.

I am up early for two reasons; one, to write and two, I am speaking at a Rotary meeting at 7am.

7am people! That’s super early for me. It is, possibly, the earliest speaking gig I have ever had. I’m not even sure I can speak at that hour.

I have never been to a Rotary meeting, so I was curious to know more about the group. I know several people in this particular chapter, but it occurred to me yesterday that I don’t really know much about the Rotarians.

So I Googled (my daughter complains, “is there NOTHING you won’t Google?”) and learned that Rotary clubs meet EVERY WEEK. That’s impressive, for one, and, where I thought they were more of a business networking group, they’re actually a humanitarian organization, encouraging ethical behavior in all vocations, serving their communities and promoting peace and goodwill.

I’m impressed. I’m also viewing my friends the Rotarians, in a new light. I’m off to share information with them about how they can reach their goals with the help of social media. I’ll let you know what I learn, in return.

Believing in the Power of Technology to Help Nonprofits: Cabell Foundation and Legal Aid Justice Center

By Communications, Media, Public Relations, Social Media


Laurel HennemanToday’s guest post is by Laurel Henneman. Laurel, the Foundation Relations Manager for the Legal Aid Justice Center, in a former life was a transactional attorney for a large firm in New York City. She now lives in Charlottesville with her family, where she is active in the community and enjoys both local food and Facebook. She appreciates the invitations she has received for Google+, but says they will have to wait until her children are grown or the laundry figures out how to wash itself.

Do you believe in the power of information technology to improve nonprofits’ services, spread the word about important developments, and reach out to supporters? The Cabell Foundation does, and is providing the Legal Aid Justice Center with a $64K “challenge grant” to upgrade our systems. $136K more is needed by December 2011 to meet this challenge. Please contribute if you can, and spread the word to others who might be interested in supporting our work!

For more than 40 years, we have been meeting the civil legal needs of our low-income neighbors with a special focus on vulnerable populations, including children, immigrants, the elderly, and the institutionalized. We now face an urgent need to upgrade the information technology used by our program, in order to meet the increased needs of our clients in a challenging funding environment.

While there are currently some signs of recovery in the broader economy, there are also signs that for the foreseeable future, we should prudently prepare for a “new normal” level of doing more with less. Strategic investments in information technology (including telecommunications, case management, and e-advocacy) are essential for improving the efficiency of our work on behalf of clients, sharing the learning of our advocates with others, and reaching potential funding sources.

As you know so well, state-of-the-art tools in online advocacy now allow nonprofit organizations to disseminate information easily through email and social networking channels, and guide recipients of this information—through simple navigation and a few mouse clicks—to join their cause, contact legislators and other officials to express views on important pending issues, and donate to the continued work on causes they believe in.

Join us in investing in the future of our program and its important service to our low-income neighbors! Click here to donate, or learn more about the Legal Aid Justice Center at www.justice4all.org. If you have questions or want additional information, contact Susan Kruse: susan at justice4all.org, our Donor Relations Manager.

 

Editor’s Note: Jaggers Communications supports Legal Aid Justice Center with time, talent and dollars and we hope that you will, too.

My Love for Charlottesville Reaches 4 Million Readers

By Communications, Jaggers Communications News, Media, Public Relations, Social Media

In September’s issue of Woman’s Day magazine (2011) you’re going to see a familiar face. In the feature, A Woman’s Day . . .  in Charlottesville, Virginia I contributed some of my favorite things to do and places to go in this beloved city I call home.

In a town like this, a feature in a major national women’s magazine is news . . . so last night I was on the local affiliates of both CBS and NBC, talking about the experience and how I chose what to share with the magazine’s readers, in case they plan on visiting.

I love the flow of this process: I blogged about 32 small things we like about Charlottesville –> that attracted a reporter to my blog when she was looking for a “woman in Charlottesville.” She said, while Googling, “I just kept running into you.” –> Interview completed, article developed, family portrait taken by local photographer Chris Scott (thank you, again Chris!) –> Article appears –> television coverage on two stations –> I’m blogging about the experience. Full circle!

Fun!

Here’s the TV news clip from CBS-19: