What Has LinkedIn Done for You Lately?

Individuals and companies struggling with the plunge into the social media pool can consider this: try LinkedIn first. LinkedIn is a business network, first, foremost and always, and for the uninitiated, the perfect place to establish a social network for business growth that is easy to understand and not overwhelming.

LinkedIn is a constant resource for my business. Here are just a few ways I’ve used it in the last week:

1. I connected with client contacts so they can have access to my network as second degree contacts
2. I’ve reviewed who is interested in my profile, to see if there are any likely warm leads to whom I should be conducting outreach
3. I researched client prospects and their businesses and sent messages to individuals I want to meet
4. I posted news from my own company, as a way of sharing our growth and capabilities

LinkedIn is a very useful business tool — for companies that are not otherwise engaged in social networking tools at all, it is absolutely necessary to take advantage of what LinkedIn has to offer.

If we have a working relationship and we’re not already connected on LinkedIn, feel free to reach out: http://www.linkedin.com/in/marijeanjaggers