My friends Jay Baer and Amber Naslund have published a new book about the social web and how it has changed how we do business.
The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter & More Social
I’ve been excited about this book for a long time, since the first time Jay shared that it was in progress and the teaser previews he would “let slip” along the way. Jay’s excitement is always infectious.
I’m also excited because Jay and Amber happen to be two of the smartest social media strategists in the business. I learn from them all the time and enjoy their writing styles and personalities. I haven’t quite finished my copy of the book, but so far, I’m sold and I think you will be as well.
Oh yeah — and did you know that Jay and Amber met via Twitter?
I am lucky enough to be one of the 75 winners who were given a free copy of the book and a second copy to award to a reader.
That’s where you come in. I’m hosting a contest to provide that second copy to one of you, but you’re going to have to work for it.
Seduction Junction, What’s Your Function?
I’ve told you the story before, how Shel Israel once told me that to get people engaged in social media, you have to seduce them into it. (Since today is Valentine’s Day, it somehow seems appropriate to throw around the idea of seduction.)
Tell me, in the comments, what YOU have said, done or shown to other people in your office, clients or colleagues to get them excited about using social media for business. I will narrow down to the top three answers and then let you vote for the top response. All of the comments need to be on this blog to be eligible to win (if you learn about this contest on Facebook or via Twitter, your responses there will NOT count as contest entries.)
The deadline for this contest will be midnight (Eastern, USA), this Friday, Feb. 18, 2011.
I’ll narrow down the best comments over the weekend then host the poll to pick the favorite on Tuesday, Feb. 22.
CONTEST UPDATE: Comments have been closed. Winner will be announced Feb. 22.
WE HAVE A WINNER: CONGRATULATIONS TO DR. DOLLY GARNECKI!
Help choose the winner of The NOW Revolution — enter the poll to choose your favorite comment below.