My friends Ginger Germani and Erica Haskins will be happy to see this.
And while you’re pondering what “radio hair” looks like, please listen to the podcast from Charlottesville — Right Now! We talked about reputation management, brand engagement and social media with Coy Barefoot!
Individuals and companies struggling with the plunge into the social media pool can consider this: try LinkedIn first. LinkedIn is a business network, first, foremost and always, and for the uninitiated, the perfect place to establish a social network for business growth that is easy to understand and not overwhelming.
LinkedIn is a constant resource for my business. Here are just a few ways I’ve used it in the last week:
LinkedIn is a very useful business tool — for companies that are not otherwise engaged in social networking tools at all, it is absolutely necessary to take advantage of what LinkedIn has to offer.
If we have a working relationship and we’re not already connected on LinkedIn, feel free to reach out: http://www.linkedin.com/in/marijeanjaggers
It was pointed out to me today that I haven’t been blogging much at all. And a lack of blogging for me means a lack of Twitter or Facebook interaction and a general sense of missing-in-action for my followers and for me, personally as well. I miss it, and being busy with client work, while true, is not an acceptable excuse. Writers’ block doesn’t suffice as an excuse and isn’t the case, either. It just happens, once in awhile. My appetite wanes, I guess.
So how to re-energize the process?
I’m mixing up my content by adding a couple of contributors: Jaggers Communications team members Rusty Speidel and Erika Gennari have recently contributed blog posts. I’m also thinking philosophically about what content I want to post, categorically, and thinking about reorganizing categories to reflect the firm’s capabilities. I also know from a look at analytics that the more personal I am in my posts, the more reflective about my business or the more fired up I am about a particular communications issue, the larger the audience.
You guys sure like it when I get pissy.
So I’m considering all of that, and working on getting back to posting much more often.
Suggestions, demands and questions will be entertained by the management. Comment below.
CHARLOTTESVILLE, Va. (March 6, 2012) – Jaggers Communications, a strategic communications firm with a growing presence in Charlottesville, announces that Center for Nonprofit 
Excellence (CNE) will be its local pro-bono community partner for 2012. The firm will develop an integrated, strategic communications plan to support the organization’s programs, events and member resources.
“We’re honored to have been chosen as this year’s community partner. Bringing increased awareness to the tools, training sessions and resources we offer will surely help strengthen our local nonprofit community,” said Cristine Nardi, CNE’s executive director.
Jaggers Communications provides a positive impact to the communities in which it has a presence by selecting a nonprofit organization to work with on a pro-bono basis each year. “We believe it is critical to give back to the communities where we live and work,” said Marijean Jaggers, president and owner of the firm. “We’re very excited to work with CNE as this year’s community partner. CNE works with local nonprofits to build the capacity of staff, board and volunteers to effectively manage and lead and to collaborate to increase mission impact. By supporting their initiatives we can effectively support the entire nonprofit community as well as local businesses.”
The firm has added several clients to its roster in 2012 including HemoShear, a biotechnology research company, telecommunications provider Lumos Networks, headquartered in Waynesboro, Va., the Charlottesville Albemarle Association of REALTORS® (CAAR), and Rebecca’s Natural Food, a supplement and organic grocery store based in Charlottesville.
###
About The Center for Nonprofit Excellence
Center for Nonprofit Excellence (CNE) in Charlottesville, Va. is the area’s primary resource for nonprofit management, leadership and collaboration. CNE strengthens nonprofits to reach their potential by sharing information, providing training and professional development and encouraging collaboration to enable a healthy, vibrant community.
About Jaggers Communications
Jaggers Communications applies experience to help businesses and nonprofits reach their business goals through strategic marketing, content creation, public relations and social media. Jaggers Communications provides organizations in the health care, education,technology, travel and tourism industries with social media consulting, public relations support and reputation management strategy. The firm was founded in 2011 to serve businesses with a need for cost-effective, strategic communications with effective reach.
My friends at Nest Realty launched a video campaign “Live where you love; love where you live.” I was delighted to be included, along with other small business owners in Charlottesville, Va. including Liza Borches from Volvo of Charlottesville, Will Richey of Revolutionary Soup. The approach of featuring real people in a community to share the genuine stories of our love for where we live is pretty compelling. Take a look and tell me what you think — (by the way, 333 people have watched this video at this writing — all probably convinced to drop everything and move to Charlottesville, Va.
