Virginia PR


By Jaggers Communications News

CHARLOTTESVILLE, Va. (March 6, 2012) – Jaggers Communications, a strategic  communications firm with a growing presence in Charlottesville, announces that Center for Nonprofit Excellence (CNE) will be its local pro-bono community partner for 2012. The firm will develop an integrated, strategic communications plan to support the organization’s programs, events and member resources.

“We’re honored to have been chosen as this year’s community partner. Bringing increased awareness to the tools, training sessions and resources we offer will surely help strengthen our local nonprofit community,” said Cristine Nardi, CNE’s executive director.

Jaggers Communications provides a positive impact to the communities in which it has a presence by selecting a nonprofit organization to work with on a pro-bono basis each year. “We believe it is critical to give back to the communities where we live and work,” said Marijean Jaggers, president and owner of the firm. “We’re very excited to work with CNE as this year’s community partner. CNE works with local nonprofits to build the capacity of staff, board and volunteers to effectively manage and lead and to collaborate to increase mission impact. By supporting their initiatives we can effectively support the entire nonprofit community as well as local businesses.”

The firm has added several clients to its roster in 2012 including HemoShear, a biotechnology research company, telecommunications provider Lumos Networks, headquartered in Waynesboro, Va., the Charlottesville Albemarle Association of REALTORS® (CAAR), and Rebecca’s Natural Food, a supplement and organic grocery store based in Charlottesville.


 About The Center for Nonprofit Excellence
Center for Nonprofit Excellence (CNE) in Charlottesville, Va. is the area’s primary resource for nonprofit management, leadership and collaboration. CNE strengthens nonprofits to reach their potential by sharing information, providing training and professional development and encouraging collaboration to enable a healthy, vibrant community.

About Jaggers Communications
Jaggers Communications applies experience to help businesses and nonprofits reach their business goals through strategic marketing, content creation, public relations and social media. Jaggers Communications provides organizations in the health care, education,technology, travel and tourism industries with social media consulting, public relations support and reputation management strategy. The firm was founded in 2011 to serve businesses with a need for cost-effective, strategic communications with effective reach.


Jaggers Communications Adds Director of Client Services, Rusty Speidel

By Communications, Jaggers Communications News, Public Relations

Last year the most popular post on this blog was, sadly, not written by me. My good friend Rusty Speidel wrote it. So when it became apparent that it was time to expand the Jaggers Communications team, I didn’t have far to look; the right person for the job was right here all along.

He is the Felix to my Oscar; the Ernie to my Bert. I’m so happy to have him as part of the team!

Rusty brings a wealth of experience in brand positioning and management and a specialization in bringing products to market. A long-time digital communications expert, Rusty’s experience has focused on designing or improving user experiences and business processes that drive revenue, increase brand affinity and attract users.

Rusty’s background includes the creation of Rowdy.com, the social network for NASCAR fans. As the vice president of social media for Rowdy, Rusty grew the network to more than 1.5 million views per month and launched the award winning #1 ranked iTunes podcast, which has more than 60,000 downloads per month.

As part of the team at Jaggers Communications, Rusty will be involved in client plan development, brand positioning, project management and client services, content creation and strategic communications planning and execution. His capabilities, interests in technology and the environment, and thought leadership in community development and go-to-market strategy enhance the firm’s product offerings and complement Jaggers Communications’ client service.