My friend, media personality, and historian Coy Barefoot asked me to speak to his media class today at UVa. I love…
It shouldn't be news that people do business with people they like, but it seems as if we need to…
So many companies set up their marketing and social media efforts as an afterthought. They might engage an intern or…
I think it's a common misconception: companies eschew marketing themselves because they disdain self-promotion. I've definitely been in meetings where…
I'm not often at the cutting edge of what's in style. But last weekend, I saw a pretty trendy young…
We work with the team at The C'ville Market; we help them with branding, their social media presence, their marketing,…
I am, of course, proud of all of my clients, what they learn, how they apply what they learn to…
In a client meeting, we were working to identify what makes our client really stand out in its industry. They…
There are a LOT of articles and blog posts out there warning the business world that social marketing is the…
With all the blogging, sharing, news articles and conferences that tout and exploit the uses of social media, you'd think…