Category

Communications

Why I Agree with Marissa Mayer’s Ban on Yahoo Working From Home: It’s Not for Everyone

By Communications

The internet’s been blowing up with reactions to Chief Executive Marissa Mayer’s ban on Yahoo employees working from home.  Employees allowed the freedom and autonomy of Marijean Jaggersworking from a home office on either a full- or part-time basis have been outraged by the decision and the implication that home-based employees are less than productive.

I get it, though. And I’m not sure, were I in Mayer’s shoes, that I would make a different decision. I’m informed by experience. I worked from home full-time for five years. I know firsthand how difficult it can be. I was organized, productive, methodical and overall, a successful at-home employee, but it is very easy to see how that success is the exception rather than the rule, and how the challenges often outweighed the benefits.

Most people benefit from team interaction. In-person brainstorming and team building is far preferable and effective than the kind that can be achieved via conference call or Skype. As a consultant, I’ve even found that the time I spend on-site with clients, observing, learning and breathing the same air provides me with far more insight about the inner workings, challenges and wins my clients experience.  That information gives me far richer fodder for developing the stories of that business, and the individuals who represent it.

For the at-home employee, particularly those trying to balance childcare or other home-based responsibilities in the mix, challenges abound. If there’s a home maintenance visitor expected (plumber, electrician, painter, etc.) you’re on tap to great, manage and pay them. If you have school-aged children, snow days can be your personal hell, or any unexpected school holiday in which your kids are present can sideline an otherwise productive day. If your home office isn’t an entirely separate space, with a door that closes and contents respected by other residents of the home, you’re setting yourself up for failure, too. People often envision working at home as an opportunity to lie around in one’s pajamas all day long, but from personal experience, I knew from the start that getting dressed to shoes and makeup each morning made me feel as if I was GOING TO WORK, even if that just meant descending two flights of stairs to my home office, psychologically programmed me to NOT feel as if I were taking a sick day.

So, I get it. Most people really CAN’T successfully pull off a full-time work from home arrangement. That’s not to say that allowing employees to work at home during special circumstances (i.e., snow days, sick kids, plumber visits and the like) isn’t advised. I would ALWAYS be for that — employees need that kind of flexibility to manage their lives, and in most cases, will pay it back in spades during long work days or weekend work.

My last thought on this topic is this: you people are weird. I created a video years ago (see how short my hair is!) to prove that I actually wear lipstick in my home office and to date, the video is the most popular I’ve ever created. Working from home, alone sometimes makes you do strange things.  Here’s the video, in case you’re one of the few who hasn’t already seen it.

 

 

And our 2013 Community Partner Is… Earth Week Charlottesville!

By Communications, Jaggers Communications News
JC_Logo_LowRes.jpgEvery year, we invite proposals from local nonprofits who are interested in some pro-bono communications services. Why? Without going into the whole thing, I’ve always felt that giving back is important – and working with a community partner for a year is a great way for me to do the work I love for someone in our community who couldn’t necessarily afford our services otherwise!
This year, we’ve selected Earth WeekMarijean Jaggers as the 2013 Jaggers Communications Community Partner. Earth Week is a series of events that celebrate Earth Day in Charlottesville and the surrounding counties. The cornerstone of Earth Week is the EcoFair, an event offering workshops, live music, a book swap, local brews and food, and kid-friendly entertainment, all highlighting the work of environmental organizations and businesses in the community. We are very excited to be developing an integrated, strategic communications plan to support Earth Week’s programs, events, and resources.
Watch for communications materials about Earth Week to start coming out in the next few weeks, and we’ll watch for you at the EcoFair on Sunday, April 21st from noon to 6pm at the Main Street Arena!

Help Kickstart Beyond the Flavor

By Communications

Photo credit: Beyond the Flavor

Excellent photographers Sarah Cramer Shields and Andrea Hubbell started a foodie/photo venture more than a year ago. They’re so talented and share my passion for great, local food.  Recently, they launched a Kickstarter campaign to take their venture, Beyond the Flavor to the next level.

Beyond the Flavor began as a passion project to inspire readers with the stories of Charlottesville’s farmers, chefs, winemakers, and artisans, told through beautiful photographs and an evocative narrative, most often centered around their preparation and sharing of a meaningful meal. By documenting those who make up this town that’s so dedicated to the locavore movement, we aim to be the visual voice for everyone who believes that ideal nourishment comes from the earth, people, and passion within our own communities.

Though the support from the Charlottesville community has been incredible, we are asking for donations to help develop a new website that goes far beyond its current blog format, giving readers instant access to our most recent features, and a chance to revisit and learn from past contributors through our Checking In and Kitchen Skills departments.

A searchable recipe index will help readers track down a specific dish and our Flavor of the Month, Make This, and Drink This departments will give those without a plan plenty of edible and imbibable inspiration. Interactive additions will allow readers to submit and rate recipes too. An online dining guide will prove handy to anyone looking to dine out at one of our area’s 200+ unique restaurants.

This is the first Kickstarter project I’ve  personally backed. I’m in full support of these women, this project, and the concept of crowdsourcing to help ventures reach their goals. Backing the project was SO EASY and took no time at all. I logged in through Facebook and donated through Amazon payments. Easy-peasy.

You can contribute, too, and become a backer of the Beyond the Flavor movement.  The campaign ends Friday, Feb. 15, 2013 and they have just $3,000 to go. Won’t you help?

Here’s the link: http://www.kickstarter.com/projects/1120445816/beyond-the-flavor